
Getting traffic once and then maintaining is performance are two different things. The web has become highly competitive space. Hence, you cannot afford to rest on your laurels. You must constantly Endeavour to maintain the flow of traffic to your website and there are many ways which help you in doing that.
Search Engine Optimization (SEO) is the fundamental basis of getting traffic. Every webmaster can easily optimize his website to rank high on search engine with the help of basic tutorials available on SEO online. But, then again, it is a continuous effort which requires time. Targeting the right keywords for your website the key to bring free traffic to your website.
Stale content does not interest anyone. The target readers are always looking for new and fresh content. Providing gripping content is an easy way to bind your audience to it and not only that, even the search engines will fall in love with your site.
Social bookmarking sites are also helpful in bringing you free traffic and they are not that difficult to master. Simple tutorials available online can make you a pro in using social bookmarking to your advantage. Same goes with social networking too. If you are popular on Facebook and Twitter, you can easily get more traffic from there rather than from Google. So use your contacts and charm, lure your followers from your social networks to your website and reap its benefits.
Next in line comes link building. Getting links to other sites is a great way to get traffic. Again, sites like ‘back-link builder’ give you free advice on how to indulge in link building. Master this process before starting because getting link to the wrong sites will do you more harm than good.
Grab every possible chance of promoting your site for free. Free classified ads, submission to directories, etc. should always be welcome. Even if you are not gaining much, you aren’t losing either. Offering freebies on terms of a service or product does wonders.
Explore the concept of viral content because it spreads like a virus with the least of efforts form your side. When you publish a content, video, presentation or even an image, which is sure to be a sensation, the audience itself creates a buzz by forwarding it to friends getting you free publicity and traffic for your page. Once you submit your viral content to some of the popular sites, you are done. This content now, spreads on its own.
In their quest for promoting their site online, people often forget the good old way to offline promotion. It is agreed that internet has become a part and parcel of everybody’s life, but there is a life outside internet too. Hence, promotion of your URL through your visiting cards, company stickers, T-shirts, etc. is still a viable option which should also be explored.
As we had discussed earlier, do not leave any chance of promoting your website, one more among the most effortless ways to do it, is to include your URL in your signature. This way, whenever you participate in forums, you get free recognition for your site. If people like your posts, they tend to know more about you. Hence, when they click on your URL, you get free traffic to your site.
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